WPP plc has announced its multi-year strategic plan 'Elevate28' to simplify its operations and restore growth, targeting a return to organic growth by 2027 after reporting a revenue of £13,550 million in 2025, a decrease of 8.1% from the previous year due to organizational complexities and external challenges. The plan aims to implement £500 million in cost savings and transform into a streamlined company with integrated operations across four regions, focusing heavily on leveraging technology and AI to adapt to market changes.